On the road with compass and map: strategy development and positioning

A strategy provides your employees with guardrails for planning their work and forms the basis for informed decisions. Thus, companies with a targeted, explicitly formulated technology strategy are usually significantly more successful than companies with a strategy that exists only in the minds of the management.

When developing their technology strategy, companies determine how and with which technologies and services they want to build up or expand competitive advantages in the future.

Fraunhofer IPT supports you in developing your concepts and accompanies the entire process of creating your strategies, for example the development and elaboration of technological business strategies.

Well thought out – securely positioned for the future

Being in the right place at the right time with the right strategy: such is the task that confronts every entrepreneurial decision. Numerous challenges lurk along this path, which we would like to consider and tackle together with you from different perspectives.

Grow ecologically

Political or corporate guidelines require your company to take sustainability criteria into account in the growth process? We check with you what you need to do to ensure that the change succeeds.







Fit for Industry 4.0

All the signs point to digitization: We work with you to determine which steps you need to take and which constraints you need to consider so that digital transformation can be implemented.


Resilient into the future

Resilience is the ability to weather the storms of the business world as unscathed as possible. We are researching what companies can do to ensure that yours always finds a safe haven in projects with our industry partners.

New business areas

The market for your existing products is narrowing? Discover with us systematically which new business areas and models there are apart from the known ones and which opportunities they can open up.

Develop technology strategies

Set goals, set priorities and use resources efficiently – with a formulated technology strategy, you always know what actions you need to take at any given time.




Evaluate technologies

Analyze technologies systematically and comprehensively – so you can evaluate the potential and risks for your existing business models in the early stages.

Experience Day

In order to work on innovations away from your daily business and without any distractions, our skilled moderators and dedicated keynote speakers will guide you through your innovation workshop.